Author Archives: admin

SOCIAL MEDIA MANAGEMENT – KAPUZA LIGHTY

The Challenge: Our client expressed a strong desire to enhance their social media visibility and establish a meaningful connection with the vibrant Yakima community. Beyond the mere dissemination of information about their exceptional services, they aspired to actively engage with the community, becoming an integral participant in its dynamics. Platform: Leveraging the power of Facebook and […]

OFF SEASON SALES PROMOTION & EVENT- STANDARD PAINT & FLOORING

The Challenge –Create an event that will increase revenue during the client’s offseason. Most customers don’t need paint and painting supplies in the middle of the winter. We needed to create a plan to drive up the numbers during their slower time of the year. Platform – We assisted the customer by creating an event […]

DRIVE DIGITAL ENGAGEMENT- PROSSER MEMORIAL HEALTH

The Challenge –Along with a traditional media campaign our client wanted to activate a digital campaign that would TARGET their audience to display ads where they are consuming content. Platform –We used multiple platforms to ensure that we could reach their audience. We emplored several targeting tactics and strategies to reach users who were searching […]

YOU ARE NOT ALONE RADIO AD- SUNDOWN M RANCH

The Challenge –As marketers we face difficult challenges all the time but nothing like the recent pandemic. Businesses are forced to adapt their communication strategies and re-focus their efforts and attention. Our client was very clear about wanting to send their customers a message during this time of quarantine and isolation: You are not alone! […]